Speyburn single malt Scotch whisky unveils core range redesign

Speyburn single malt Scotch whisky unveils core range redesign

Speyburn has undergone a brand refresh, introducing new packaging across its full range of single malts

News | 29 May 2024

  • Share to:

Speyburn has undergone a brand refresh, introducing new packaging across its full range of single malts.

 

The collection features two new whiskies: Bourbon Cask and Rum Cask Finish. These single malts will join the award-winning 10 Years Old to form Speyburn’s new core range. This move marks a reinvigoration of the collection for the Speyside-based distillery, represented by a distinctive new design and packaging.

 

Speyburn’s Bourbon Cask has been matured in ex-bourbon casks. Tasting notes supplied by Speyburn say the whisky has notes of honey, vanilla, and brown sugar. Bourbon Cask is also the only whisky in the distillery’s history to be released without outer packaging. Whilst the outer packaging for the brand’s range is recyclable, this decision further continues the distillery’s commitment to sustainability. 

 

Speyburn’s Rum Cask Finish is also matured in ex-bourbon barrels but then finished in rum casks. Speyburn say this whisky has notes of tropical fruits, soft caramel, and sweet cream.

 

The collection is complete with the addition of Speyburn 10 Years Old. The whisky is matured for more than 10 years in hand-selected American Oak Casks. Speyburn say this whisky has notes of toffee, butterscotch, and apple pie.

 

The collection redesign features a new colour palette and references to the distillery’s founding date, 1897—a nod to the distillery’s history.  New packaging will also be introduced across Speyburn's higher aged expressions of 15 Years Old and 18 Years Old later this year.  

 

Euan Henderson, distillery manager at Speyburn, said: “At Speyburn, we have always prioritised simplicity, quality and good value. For over 126 years, we’ve crafted whisky with nothing but enjoyment in mind and I’m proud to say that the same is true of our new range. 

 

“Not only do these new whiskies offer something for existing Speyburn fans to enjoy but will also appeal to a new wave of Speyburn drinkers. Speyburn Rum Cask Finish in particular is different to anything we’ve ever done before, and I can’t wait to hear what Speyburn fans think of this new release. 

 

“The refreshed packaging perfectly complements the new range and it’s been great to see it all come together. I could tell you everything that I like about the new collection, but I prefer to let the whisky do the talking.” 

 

Speyburn Bourbon cask, Speyburn Rum Cask Finish, and Speyburn 10 Years Old (RRP £24-£32, ABV 40% each) will be available in the UK via Amazon from 23 May and eventually worldwide after its phased global roll out.

Magazine Archive

From the archive

Select an issue

Subscribe Now

Subscriptions for
Whisky Magazine are available
in print, digital or as a
complete package

The Benefits

8 print editions a year

Enjoy the convenience of home delivery

Full access to every digital edition via desktop, iOS or Android device

Latest Issue Subscribe Now

The Whisky Encyclopedia - Coming Soon 2024

Discover the world of whisky with our comprehensive encyclopedia
Featuring companies, distilleries, brands, glossaries, and cocktails

Join The Community

Sign up to the Whisky Magazine
newsletter letter and get access to the latest
in all things whisky

paragraph publishing ltd.   Copyright © 2024 all rights reserved.   Website by Acora One

Consent Preferences