Glenfiddich was established by William Grant (of Mortlach and Balvenie) in 1876, with the first spirit running off the stills on Christmas Day, 1887. In the demand for whisky that followed the end of the Second World War, Glenfiddich was a relatively small brand and faced stiff competition from blended Scotch brands, which held a veritable monopoly on the market. Rather than competing directly, the Glenfiddich distillery concentrated on single malt sales and in 1963 became the first Scotch whisky to marketed itself in such a way. The gamble paid off, today Glenfiddich is the undisputed giant of Scotch whisky and accounts for about 35 per cent of all single malt sales worldwide. And amazingly, it is still in family hands: Glenfiddich is currently managed by the fifth generation of William Grant's descendants.
Glenfiddich is currently one of but three distilleries to bottle on site and houses stills with a total yearly capacity of 10 million litres. Glenfiddich also matures its single-malt whisky in their 43 onsite warehouses, which have a capacity of 800,000 casks.
The name means ‘Valley of the Deer' in Scottish Gaelic, hence the presence of a stag symbol on Glenfiddich bottles..Show more